Wau Per Mau
Views Per User
User Engagement Duration
User Conversion Rate
Transactions Per Purchaser
Transactions
Total Users
Total Revenue
Total Purchasers
Total Ad Revenue
Tax Amount
Shipping Amount
Sessions Per User
Sessions
Session Medium
Session Google Ads Ad Group Name
Session Conversion Rate
Session Campaign Name
Scrolled Users
Screen Page Views Per User
Screen Page Views Per Session
Screen Page Views
Return On Ad Spend Rate
Return On Ad Spend
Returning Users
Purchase To View Rate
Purchase Revenue
Purchaser Conversion Rate
Organic Google Search Impressions
Organic Google Search Click Through Rate
Organic Google Search Clicks
Organic Google Search Average Position
New Users
Item Views
Item View Events
Items Viewed In Promotion
Items Viewed In List
Items Viewed
Items Purchased
Items Clicked In Promotion
Items Clicked In List
Items Checked Out
Items Added To Cart
Item Revenue
Item Purchase Quantity
Item List Clicks
Gross Purchase Revenue
Gross Item Revenue
First User Google Ads Campaign Name
First User Campaign Name
First Time Purchasers Per New User
First Time Purchasers
First Time Purchaser Conversion Rate
Event Value
Events Per Session
Event Count Per User
Event Count
Engagement Rate
Engagement Duration Per Session
Engagement Duration Per Active User
Engaged Sessions Per User
Engaged Sessions
Ecommerce Purchases
Dau Per Wau
Dau Per Mau
Custom Event Lead Form Submits
Custom Event Contacts
Crash Free Users Rate
Crash Affected Users
Conversions
Checkouts
Cart To View Rate
Bounce Rate
Average Session Duration
Average Revenue Per User
Average Purchase Revenue Per User
Average Purchase Revenue Per Paying User
Average Purchase Revenue
Average Custom Event Percent Scrolled
Average Custom Event Entrances
Advertiser Ad Impressions
Advertiser Ad Cost Per Conversion
Advertiser Ad Cost Per Click
Advertiser Ad Cost
Advertiser Ad Clicks
Add To Carts
Active Users
AUTOMATE YOUR GOOGLE ANALYTICS 4 REPORTINGSave Time Combining And Analyzing Marketing Data
Swydo’s report templates and automation will save you hours of reporting time each week/month. Incorporate Google Analytics 4 metrics with your other marketing campaign data into one report for more powerful marketing insights, leading to better data-based decisions for campaigns optimization and budget allocation. Your GA4 data is already available through your GA connection, here’s how you easily add GA4 metrics to your reports.
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GOAL SETTINGEfficiently Track KPIs And Goals
Help your clients’ and stakeholders reach their marketing goals by monitoring and analyzing goals and KPIs like engaged sessions, total users and revenue. Leverage Swydo’s GA4 integration to make it easy to report on how customers come to your site, what content they engage with, and what events and conversions take place.
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BRANDED REPORTSAlign With Your Brand
Control the colors, fonts, logo and other style elements important to your brand consistency by using Swydo’s branded templates. Use your own domain when sending or sharing marketing reports and dashboards with our white label capabilities.
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Easy to UseBring all your PPC, SEO, social media and Google Analytics data together quickly and easily with hundreds of time-saving templates, predefined widgets, and KPIs.
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BrandingSwydo enables you to build reports which reflect your brand by incorporating your logo, text styles, colors and personalized cover pages.
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Multi language reportsTranslate reports and communicate with your clients in their native language with 14 languages available.
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Automated ReportingOnce you’ve created a report, you can schedule and send that report automatically as frequently as needed - monthly, weekly, daily - whatever your clients need.
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CustomizeCustomize reports to suit your clients’ needs. Build report templates and widgets from scratch. Provide executive summaries to help better understand the data.
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ShareShare your reports via PDF or use our online dashboard report option – whatever suits your clients or team best.
Connect with your favorite data sourcesEasily connect and integrate data in a single report
Client testimonials
We serve over 2,500 large and small agencies. Discover why our clients choose Swydo
While there are many reporting solutions available today, few check all the boxes for digital marketers the way Swydo does.
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John Thornton Black Propeller, USA
I am very, very happy with Swydo. I don't know what I would do without it.
I love that Swydo’s report automation takes a time-consuming and error prone process out of my staff’s hands. Our reports look professional, provide correct information, and are customized with terminology our client base understands. All with just a push of a button.
FAQ
Frequently asked questions
Setup
Reports & Data
Billing
Help
How do I get started with Swydo?
Sign up for a 14-day free trial or start a subscription. Then:
- Add team members and set permissions.
- Customize your account with your branding.
- Add clients to organize and manage your reports.
- Integrate Google Analytics 4, other data sources from 35+ platforms or upload your own via Google Sheets.
- Create & share Google Analytics 4 reports using templates or custom widgets.
Do I need technical skills to use Swydo?
No, Swydo is designed to be user-friendly and self-service, so no technical skills are required to get started quickly. Our setup guides walk you through every step. If you need assistance, our support team is here to help.
How can I connect my Google Analytics 4 account?
For a quick overview on how to set up your Google Analytics 4 account, check out the integration tutorial on our help center.
What happens if an integration is not available?
- Manually upload your data or use tools like Zapier or Make to automate syncing from thousands of sources.
- This keeps your reports up to date with the metrics that matter most.
Is my data secure with Swydo?
Yes, Swydo implements industry-standard measures to protect your information. This includes secure data storage, encryption, and compliance with privacy regulations. Learn more here.
Do you offer Report Filters?
Yes, Swydo offers several filter options to help you refine your data and focus on the most relevant insights. Some of the key filter types include:
- Google Analytics 4 Metric Filters: Refine data based on specific metrics (e.g., impressions, clicks, conversions).
- Date Filters: Filter Google Analytics 4 data by custom date ranges or specific time periods (e.g., weekly, monthly).
- Dimension Filters: Apply filters based on Google Analytics 4 dimensions like campaign, ad group, or device.
- Inclusion/Exclusion Filters: Specify which Google Analytics 4 data to include or exclude from your reports.
Can I have multiple integrations in the same report?
Yes, you can combine Google Analytics 4 data with multiple integrations into one comprehensive report. This allows you to:
- Create sections with data from different platforms (e.g., Google Ads, Facebook Ads, Microsoft Ads).
- Build a holistic view of your marketing performance in one place.
Perfect for multi-channel campaigns and seamless reporting.
Is my Google Analytics 4 data automatically updated in Swydo?
- Yes! Swydo always displays the most recent data provided by the Google Analytics 4 API.
- While data isn’t updated live in the background, it refreshes when you open a report or manually refresh the page.
- This ensures you’re always seeing the latest available Google Analytics 4 data from your connected platforms.
How does Swydo ensure my Google Analytics 4 data connections stay reliable?
Swydo actively monitors your data sources to keep everything running smoothly. If there’s a disruption, such as a password change or account update, you’ll receive an alert in the app, and a detailed email with easy steps to resolve the issue.
What happens after my trial ends?
- You will need to upgrade to a paid plan to continue using Swydo.
- Your reports and data remain available for 90 days, giving you time to transition.
What payment options do you accept?
We accept Visa, MasterCard, and American Express.
Can I cancel my subscription anytime?
- Yes, you can cancel at any time.
- Since Swydo operates on a post-payment model, you’ll be billed for data sources used in the current cycle.
- If you cancel today, you’ll still have access until the end of your billing period, but no further charges will apply.
- Learn more here.
Can I pause my subscription and reactivate it later?
- Yes! For $10/month, you can pause your subscription while keeping your reports and data.
- You can resume anytime you’re ready.
What happens to my data if I cancel or stop using Swydo?
- Your Google Analytics 4 reports and data stay available for 90 days after cancellation.
- After 90 days, your account, data, and reports will be permanently deleted
What type of support do you offer?
- Our specialists are available 24/5 on weekdays and typically respond within 15 minutes.
- You can reach us via the chat button on our website or in the Swydo app, or by email to support@swydo.com
- Visit our Help Center for documentation and FAQs.
Do you offer any onboarding services?
Yes! Our onboarding ensures a seamless start with:
While Swydo is self-service, our support team is always available to help set up your first reports.
Create your free Google Analytics 4 report in minutes
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