MailChimp Reporting Tool

All Your Essential MailChimp Metrics in One Place

Track email opens, clicks, and unsubscribes to measure campaign performance.

Total Metrics: 0

Subs

Recipient Clicks

Unsubs

Opens::Open Rate

Clicks::Click Rate

Unsubscribed

Clicks::Unique Clicks

List Stats::Sub Rate

Clicks::Clicks Total

Opens::Opens Total

Subject Line

Preview Text

Send Time

Bounces::Hard Bounces

Bounces::Soft Bounces

Abuse Reports

Ecommerce::Total Revenue

Emails Sent

Delivery Status::Emails Sent

Clicks::Unique Subscriber Clicks

Clicks::Last Click

Opens::Unique Opens

Delivery Status::Emails Canceled

Industry Stats::Open Rate

List Stats::Unsub Rate

Type

Total Clicks

Click Percentage

Unique Clicks

Unique Click Percentage

Last Click

Delivered

Opens

Clicks

Bounces

Total Purchased

Total Revenue

Existing

Subscribed

Subscribes

Visits

Unique Visits

Stats::Member Count

Stats::Open Rate

Stats::Click Rate

Stats::Avg Sub Rate

Stats::Campaign Count

List Rating

Stats::Avg Unsub Rate

Stats::Unsubscribe Count

Stats::Member Count Since Send

Stats::Total Contacts

Opens Count

Industry Stats::Click Rate

Opens::Last Open

Forwards::Forwards Counts

Recipient Count

Ecommerce::Total Orders

List

Industry Stats::Unsub Rate

List Stats::Click Rate

Bounces::Syntax Errors

Industry Stats::Type

Ecommerce::Total Spent

DYNAMIC REPORT TEMPLATES

Build Once And Save Time With Templates

Swydo empowers you to create a master Mailchimp report that you can use across all your clients, saving you valuable time.

Start with our pre-built Mailchimp templates and customize them to perfection.

Our dynamic templates allow you to make changes that filter through to all reports or make custom tweaks for specific clients.

Spend less time on manual reporting and more time analyzing data, providing strategic advice, and strengthening client relationships.

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GOAL SETTING

Efficiently Track KPIs And Goals

Swydo’s Mailchimp reporting tool allows you to set goals and track progress. Monitor KPIs and metrics for email campaign, list performance, deliverability, and conversions.

Our pre-built KPIs and widgets save you time, plus you can easily create custom widgets from scratch for lists, campaigns, locations, links, locations and domains. And once you create a widget, you can save and copy it for other clients.

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BRANDED REPORTS

Build trust and align with your brand

Keep the look and feel of your brand by controlling the colors, fonts and logos used in your Swydo reports.

With our brand templates and custom domain (white label) feature, you can choose your own URL for your dashboards and reports as well as the email address for sharing reports, which drives brand trust and deliverability.

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Scheduled Report Delivery

Automate Your Reporting Workflow

Set up automatic delivery of your Mailchimp reports as interactive dashboards or PDFs.

Schedule once, and let automation handle the rest. Sleep easy knowing your reports always reach clients or stakeholders.

Automatic resend if an email fails, plus delivery tracking that keeps you informed.

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See feature overview

Why choose Swydo

Easy to Use

Bring all your PPC, SEO, social media and Google Analytics data together quickly and easily with hundreds of time-saving templates, predefined widgets, and KPIs.

Branding

Swydo enables you to build reports which reflect your brand by incorporating your logo, text styles, colors and personalized cover pages.

Multi language reports

Translate reports and communicate with your clients in their native language with 14 languages available.

Automated Reporting

Once you’ve created a report, you can schedule and send that report automatically as frequently as needed - monthly, weekly, daily - whatever your clients need.

Customize

Customize reports to suit your clients’ needs. Build report templates and widgets from scratch. Provide executive summaries to help better understand the data.

Share

Share your reports via PDF or use our online dashboard report option – whatever suits your clients or team best.

Connect with your favorite data sources

Easily connect and integrate data in a single report

LinkedIn Business Manager

Instagram Ads

See all integrations

FAQ

Frequently asked questions

How do I get started with Swydo?
Sign up for a 14-day free trial or start a subscription. Then:
- Add team members and set permissions.
- Customize your account with your branding.
- Add clients to organize and manage your reports.
- Integrate MailChimp, other data sources from 35+ platforms or upload your own via Google Sheets.
- Create & share MailChimp reports using templates or custom widgets.
Do I need technical skills to use Swydo?
No, Swydo is designed to be user-friendly and self-service, so no technical skills are required to get started quickly. Our setup guides walk you through every step. If you need assistance, our support team is here to help.
How can I connect my MailChimp account?
For a quick overview on how to set up your MailChimp account, check out the integration tutorial on our help center.
What happens if an integration is not available?
- You can integrate any data with Swydo using Google Sheets integration.
- Manually upload your data or use tools like Zapier or Make to automate syncing from thousands of sources.
- This keeps your reports up to date with the metrics that matter most.
Is my data secure with Swydo?
Yes, Swydo implements industry-standard measures to protect your information. This includes secure data storage, encryption, and compliance with privacy regulations. Learn more here.
Do you offer Report Filters?
Yes, Swydo offers several filter options to help you refine your data and focus on the most relevant insights. Some of the key filter types include:
- MailChimp Metric Filters: Refine data based on specific metrics (e.g., impressions, clicks, conversions).
- Date Filters: Filter MailChimp data by custom date ranges or specific time periods (e.g., weekly, monthly).
- Dimension Filters: Apply filters based on MailChimp dimensions like campaign, ad group, or device.
- Inclusion/Exclusion Filters: Specify which MailChimp data to include or exclude from your reports.
Can I have multiple integrations in the same report?
Yes, you can combine MailChimp data with multiple integrations into one comprehensive report. This allows you to:
- Create sections with data from different platforms (e.g., Google Ads, Facebook Ads, Microsoft Ads).
- Build a holistic view of your marketing performance in one place.
Perfect for multi-channel campaigns and seamless reporting.
Is my MailChimp data automatically updated in Swydo?
- Yes! Swydo always displays the most recent data provided by the MailChimp API.
- While data isn’t updated live in the background, it refreshes when you open a report or manually refresh the page.
- This ensures you’re always seeing the latest available MailChimp data from your connected platforms.
How does Swydo ensure my MailChimp data connections stay reliable?
Swydo actively monitors your data sources to keep everything running smoothly. If there’s a disruption, such as a password change or account update, you’ll receive an alert in the app, and a detailed email with easy steps to resolve the issue.
What happens after my trial ends?
- You will need to upgrade to a paid plan to continue using Swydo.
- Your reports and data remain available for 90 days, giving you time to transition.
What payment options do you accept?
We accept Visa, MasterCard, and American Express.
Can I cancel my subscription anytime?
- Yes, you can cancel at any time.
- Since Swydo operates on a post-payment model, you’ll be billed for data sources used in the current cycle.
- If you cancel today, you’ll still have access until the end of your billing period, but no further charges will apply.
- Learn more here.
Can I pause my subscription and reactivate it later?
- Yes! For $10/month, you can pause your subscription while keeping your reports and data.
- You can resume anytime you’re ready.
What happens to my data if I cancel or stop using Swydo?
- Your MailChimp reports and data stay available for 90 days after cancellation.
- After 90 days, your account, data, and reports will be permanently deleted
What type of support do you offer?
- Our specialists are available 24/5 on weekdays and typically respond within 15 minutes.
- You can reach us via the chat button on our website or in the Swydo app, or by email to support@swydo.com
- Visit our Help Center for documentation and FAQs.
Do you offer any onboarding services?
Yes! Our onboarding ensures a seamless start with:
- Live demos with a specialist (book anytime).
- Getting Started series with videos and articles.
- Follow-up emails with tips and next steps.
While Swydo is self-service, our support team is always available to help set up your first reports.

MailChimp Reporting

Make your weekly, monthly and on the fly MailChimp reports in just minutes

All Your Essential MailChimp Metrics in One Place

Frequently asked questions

Create your free marketing report in minutes