Facebook Ads Report

Easy KPI Reporting with Pre-Built Facebook Ads Report Template

Save time and provide insights into campaign performance, KPIs, and results for your Facebook Ads marketing. 

Swydo’s Facebook Ads customizable report template ensures that your reports incorporate the key metrics your clients and stakeholders need to make data-driven decisions.

Data sources Facebook Ads
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Facebook Ads Report
How it works
select template
1. Select template

Choose one of our predefined templates or create your own

connect
2. Connect

Connect your data sources

customize
3. Customize

Customize your data to meet your client's needs

share
4. Share

Schedule and share a dashboard or PDF report with your team or clients

FACEBOOK ADS TEMPLATE INSIGHTS

Maximize Your Campaign Results

Campaign Performance
Identify which campaigns are more profitable and which campaigns need adjustments.

Clicks by Platform
Monitor Facebook Ad engagement by desktop versus mobile users.

Ad Creative Performance
Review performance stats for individual ad creatives and a visual of the ad.

Ad Set Performance
Dive into the performance details of each ad set to uncover which are getting the most link clicks and which are driving the most conversions.

Click by Region
Understand Facebook Ad campaign performance by geography.

Placement Performance
Determine which Facebook Ad placements are generating the best marketing ROI.

FACEBOOK ADS REPORTS KPIS AND METRICS

KPIs Included in Our Facebook Ads Template

Amount Spent
Tracks the amount of money you’ve spent on your Facebook Ads campaign, ads, or ad set.

Reach
The total number of unique people who saw your Facebook Ad.

Clicks
All clicks associated with your ads, including likes and link clicks.

Click Through Rate (CTR)
The ratio of users who viewed your Facebook ad and then clicked on it. 

Cost Per Click (CPC)
The average amount you paid for each link click in your Facebook Ad campaign.

Impressions
The number of times your Facebook Ad appeared on a user’s screen.

Leads
The number of potential customers who engaged with your Facebook Ad and provided their contact information (filled in a form, subscribing to a newsletter, registering for an event).

Cost Per Lead
The average amount you paid for a user to click on your Facebook Ad and provide their information.

CUSTOMIZATION

Customize Your Facebook Ads Report

FiltersLeverage a variety of filters to show more specific data points to quickly identify issues and take swift action.

SchedulingAutomate and share your dashboards and reports on a schedule that best meets your needs.

White labelReflect your brand by incorporating your logo and brand colors into your reports. You can also use your domain to share and send your reports.

GoalsSet and track goals to gain insight into performance, trends and progress toward your goals.

Custom MetricCombine two metrics from the same data source to calculate an entirely new custom metric.

Multi-language reportsCreate reports for your clients in 14 available languages through our automatic and editable translation feature.

Report DesignResizable widgets allow you to adjust the presentation of KPIs, charts, tables, text, and images to focus clients on key data and insights.

Text and ImagesProvide context to clients or stakeholders through descriptive text widgets. Incorporate images, such as ad assets, to improve client communication and understanding.

Flexible Date RangesEasily compare data across different time periods. Fully control the date range of your overall reports or specific KPIs, charts, and tables to highlight trends.

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CUSTOMERS

From small agencies to big enterprises. Swydo helps over 2,000 customers get the job done.

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