Gain actionable insights into your online store’s performance. Swydo’s pre-built Google Analytics E-Commerce report template enables you to easily report on website traffic, conversion rates, and sales performance.
Make data-driven decisions to optimize your marketing strategies, identify areas for growth, and refine your tactics to increase your revenue.
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1. Select templateChoose one of our predefined templates or create your own
2. ConnectConnect your data sources
3. CustomizeCustomize your data to meet your client's needs
4. ShareSchedule and share a dashboard or PDF report with your team or clients
Traffic Acquisition
Understand where your website visitors are coming from, how they engaged with your site, the total number of conversions, and the revenue generated.
Landing Page Path Performance
Dig into landing page performance metrics and uncover optimization opportunities to boost engagement and conversions.
Conversion by Region
Determine which regions perform best regarding conversions to enhance and improve your targeting tactics and budget allocation.
Item List Name Performance
Get purchase, transaction, and revenue details for each product list you track on your e-commerce site to help you maximize product placement and drive sales.
Historical Performance
Monitor trends by comparing # of new users, engagement metrics, and conversions over a set period of time.
New User
The number of new users who have initiated at least one session during a specified timeframe.
Transactions
The total unique number of transactions made by visitors to your online store.
Conversions
Counts the completion of a desired action, tagged as conversion events, such as requesting a sample or purchasing an item.
Ads Cost
Total money spent on running ad campaigns to drive traffic to your e-commerce website.
Cost Per Conversion
The average cost for gaining a conversion is calculated by dividing total ad spend by total conversions.
Return on Ads Spend (ROAS)
Evaluate how your paid advertising generates e-commerce sales by dividing revenue by your ad spend.
Total Revenue
This metric reflects the total amount of money generated from your online sales.
