Swydo’s pre-built Google Ads template will give you a headstart on creating professional and customizable marketing reports and dashboards to help make data-driven decisions.
Easily report on campaign performance, KPIs, trends and conversions to provide actionable insights and improve marketing ROI.
Data sources Google Ads Facebook AdsFree for 14 days, no credit card required, cancel at any time
Choose one of our predefined templates or create your own
Connect your data sources
Customize your data to meet your client's needs
Schedule and share a dashboard or PDF report with your team or clients
Top 10 Ad Group Performance
Identify which ad groups drive clicks, conversions, and ROAS to optimize resources and adjust campaigns effectively.
Campaign Performance
Assess metrics like reach, clicks, cost, and conversions for a comprehensive view of campaign effectiveness.
Ads Performance
Determine which ads drive the most engagement and conversions, allowing for adjustments to creative elements and messaging.
Historical Table YTD (Year To Date)
Spot trends, compare performance year-over-year, and track progress against goals.
Clicks and Impressions by Country / Territory
Understand ad performance by location to better target and optimize campaigns regionally.
Search Term Performance
Refine keyword strategy by identifying effective terms driving traffic and conversions.
Phone Calls and Phone Impressions by Campaign
Track phone calls and impressions from Google Ads to monitor conversion goals.
Clicks
Gauge user engagement by tracking total ad clicks.
Click Through Rate (CTR)
Assess the effectiveness of your ad copy and visuals in driving engagement.
Cost
Monitor total ad spend to calculate ROI and manage your budget better.
Cost per Conversion
Measure how cost-effective your Google and Facebook Ads are in achieving your conversion goals.
All Conversions
Evaluate ad performance based on all conversions, including form submissions, purchases, and sign-ups.
Phone Calls
Count the number of phone calls your ads generate to assess their success.
Reach
See how many unique users have seen your ads to understand your advertising reach.
Actions
Track link clicks, video views, and social shares to learn how users interact with your Facebook Ads.
FiltersLeverage a variety of filters to show more specific data points to quickly identify issues and take swift action.
SchedulingAutomate and share your dashboards and reports on a schedule that best meets your needs.
White labelReflect your brand by incorporating your logo and brand colors into your reports. You can also use your domain to share and send your reports.
GoalsSet and track goals to gain insight into performance, trends and progress toward your goals.
Custom MetricCombine two metrics from the same data source to calculate an entirely new custom metric.
Multi-language reportsCreate reports for your clients in 14 available languages through our automatic and editable translation feature.
Report DesignResizable widgets allow you to adjust the presentation of KPIs, charts, tables, text, and images to focus clients on key data and insights.
Text and ImagesProvide context to clients or stakeholders through descriptive text widgets. Incorporate images, such as ad assets, to improve client communication and understanding.
Flexible Date RangesEasily compare data across different time periods. Fully control the date range of your overall reports or specific KPIs, charts, and tables to highlight trends.
Free for 14 days, no credit card required, cancel at any time
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