Gain a competitive edge with Swydo’s ready-to-use Instagram Ads report template, designed to streamline your marketing reporting and dashboard creation process.
Effortlessly analyze campaign and ad performance, target audience effectiveness, KPIs, and outcomes to uncover valuable insights to enhance your marketing ROI.
Data sources Instagram AdsFree for 14 days
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Campaign Performance
Get an overview of your Instagram Ads campaign metrics such as impressions, reach, leads, Cost per Click (CPC), and more. Quickly determine which campaigns are more successful and which must be optimized to boost results.
Ad Preview Performance
Evaluate performance stats for individual ad creatives and learn which ads resonate better with your target audience to make data-driven decisions about ad format and creative.
Ad Set Performance
Dig into the performance details of each ad set to uncover which are getting the most link clicks and which are driving the most conversions.
Targeting Performance
Understand engagement across targeted demographics, interests, behaviors, and geography to improve your ad spend ROI.
Impression
Reflects the total number of times your Instagram ads are displayed
Reach
The total number of unique people who saw your Instagram Ad or sponsored story.
Click Through Rate (CTR)
The percentage of users who click on your ads after seeing them is calculated by dividing clicks by impressions.
Clicks
The total unique number of people who clicked on an element in your Instagram ad campaign.
Cost per Click (CPC)
The average cost of a click on an Instagram ad is calculated by dividing the amount spent by the number of clicks.
Amount Spent
The total budget spent across all your Instagram ad campaigns.
Leads
The number of people interested in your product or service who shared their contact info through a form or contact method in your Instagram ad.
Cost per Lead
The average cost you pay for an Instagram campaign lead is determined by dividing the amount spent by the total number of leads.
FiltersLeverage a variety of filters to show more specific data points to quickly identify issues and take swift action.
SchedulingAutomate and share your dashboards and reports on a schedule that best meets your needs.
White labelReflect your brand by incorporating your logo and brand colors into your reports. You can also use your domain to share and send your reports.
GoalsSet and track goals to gain insight into performance, trends and progress toward your goals.
Custom MetricCombine two metrics from the same data source to calculate an entirely new custom metric.
Multi-language reportsCreate reports for your clients in 14 available languages through our automatic and editable translation feature.
Report DesignResizable widgets allow you to adjust the presentation of KPIs, charts, tables, text, and images to focus clients on key data and insights.
Text and ImagesProvide context to clients or stakeholders through descriptive text widgets. Incorporate images, such as ad assets, to improve client communication and understanding.
Flexible Date RangesEasily compare data across different time periods. Fully control the date range of your overall reports or specific KPIs, charts, and tables to highlight trends.
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